12 Apr,2023 | Bronze, Entrepreneur, Inc.com
1. H. Joly, “The Heart of Business: Leadership Principles for the Next Era of Capitalism” (Boston: Harvard Business School Press, 2022). 2. “Edited Transcript: BBY — Best Buy Co. Inc. Investor Update Meeting,” PDF file (New York: Thomson Reuters StreetEvents, Sept....
13 Sep,2022 | Business, MIT Sloan Business Review
Manage Your Customer Portfolio for Maximum Lifetime Value Fred Selnes and Michael D. Johnson Key Insight: Having a clear understanding of when and how much to invest in, leverage, and defend different customer relationships is an essential determinant of both current...
28 Jul,2021 | Business, MIT Sloan Business Review
The Research In collaboration with several large multichannel retail partners, the author surveyed 2,098 retail customers who had purchased clothing, clothing accessories, perfume, watches, jewelry, or wine, in store or online. Respondents ranged in age from 24 to 75;...
2 Mar,2021 | Uncategorized
Advertising and marketing have been infected with a serious virus: hyperbole. I get messages everyday from people who promise they can help me crush it, make massive gains, offer an epic product, achieve awesome impact, etc. Whatever happened to the philosophy of...
26 Jun,2020 | Business, MIT Sloan Business Review
Preserving Your Company Culture When WFH The pandemic resulted in a sudden, widespread shift to remote work, leaving many people feeling nostalgic for even the mundane facets of office life. Office life helps sustain organizational culture — the largely...
