by curator | Oct 5, 2022 | Marketing, Marketing Technology
This post was originally published on this siteThis four-part series presents a framework that describes the roles and responsibilities of marketing operations leaders. This part discusses MOps leaders as psychologists, in addition to their roles as modernizers (see...
by curator | Sep 14, 2022 | Marketing, Marketing Technology
This post was originally published on this siteUnfortunately, we’ve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often aren’t as public as email marketing mistakes, which go out to hundreds...
by curator | Sep 13, 2022 | Marketing, Marketing Technology
This post was originally published on this siteGet ready for the biggest shopping season of the year. Black Friday and Cyber Monday are just around the corner, and this year is shaping up to be very different from previous years. With high inflation and low consumer...
by curator | Sep 7, 2022 | Marketing, Marketing Technology
This post was originally published on this siteMost marketers work day in and day out to stay on top of how their market is evolving, but just one unexpected factor can shift the entire trajectory of your industry. Join this webinar for an eye-opening discussion about...
by curator | Aug 12, 2022 | Marketing, Marketing Technology
This post was originally published on this siteMarketers are being asked to do more with available resources while still delivering against tough targets. Pivoting this from a no-win mission to a job-well-done scenario is a no-brainer. The simple solution? Entrusting...
