by curator | May 19, 2023 | Marketing, Marketing Technology
This post was originally published on this siteHubSpot’s April releases include a long-requested ability to book meetings for other users, many new Payments features and AI functionality to associate calls with deals. Here are the updates relevant for...
by curator | May 9, 2023 | Marketing, Marketing Technology
This post was originally published on this siteThe growing importance of omnichannel consumer engagement impacts all levels of the enterprise martech stack. Greater composability clarifies useful service boundaries, enabling enterprises to right-size their martech...
by curator | May 8, 2023 | Marketing, Marketing Technology
This post was originally published on this siteAutomated email is one of the biggest — and most under-utilized — growth opportunities in marketing. Brands in every vertical can benefit from strategic automation. Yet, repeatedly, we see incredibly juicy low-hanging...
by curator | Sep 28, 2022 | Marketing, Marketing Technology
This post was originally published on this siteHow can brands keep up with the fast-changing and ever-increasing customer expectations? That was the focus of top marketers in the keynote discussion kicking off Day 1 of The MarTech Conference. “The idea at the heart of...
by curator | Sep 27, 2022 | Marketing, Marketing Technology
This post was originally published on this siteMarketo introduced productivity, user experience and permission control features last month. Here’s the TL;DR. Details on each are below. Marketo introduced: A new solution for preventing bots from form...