25 May,2023 | Marketing, Marketing Technology
In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries...
25 May,2023 | Marketing, Marketing Technology
While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. As a result, more and more AI-powered solutions are being announced every day. Dig deeper: MarTech’s marketing AI experts to...
23 May,2023 | Marketing, Marketing Technology
With many marketing organizations using solutions with artificial intelligence baked in, and many now scrambling to test use cases for readily available generative AI, Andrew Frank, VP distinguished analyst at Gartner, steps forward with a modest proposal: Develop a...
22 May,2023 | Marketing, Marketing Technology
I’m amazed at how fast ChatGPT has progressed from “It’s the coolest thing ever” to “It’s going to take our jobs” to “We have to tweak it because it doesn’t have enough information” to “It’s ‘Terminator...
19 May,2023 | Marketing, Marketing Technology
It’s almost impossible to ignore the impact of artificial intelligence on businesses today. The marketing industry is no exception. From ChatGPT’s rise as the fastest-growing platform of all time to near-constant headlines on the latest AI-related product...
