26 May,2022 | Buffer, Marketing
When we launched Start Page back in October 2021, we weren’t quite sure who would use it. We had a hunch, but it turns out we weren’t imaginative enough. Start Page has been used more widely than we could have possible imagined. From photographers to...
25 May,2022 | Buffer, Marketing
We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published automatically in Instagram—no need for reminders. Buffer customers have been asking for carousel direct scheduling for a while (it was the...
29 Mar,2022 | Buffer, Marketing
Ideas for social content can strike at any time (does anyone else think of them right before going to sleep?) but they’re rarely fully formed or immediately ready to share. You might need to create a new video, flesh out some copy, or run your idea past another...
8 Feb,2022 | Buffer, Marketing
TikTok was the most downloaded app of 2021. It now has more than one billion users. Did any of us at Buffer predict such a rapid rise when TikTok first landed on our radar? For fun, I did a quick search of our Slack archives to see if I could find out. The first...
18 Nov,2021 | Buffer, Marketing
Everyone has their own workflow for creating social media content. In writing, authors who plan out their plot in advance are called “plotters,” while others who fly by the seat of their pants are called “pantsers.” No matter your style...
