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Market from your heart, not your head

Today I’m going to talk about something that’s vital for you to understand as a business owner (and therefore marketer): when you do marketing activities or post marketing messages online that feel like love to that person that you’re targeting, those people...

Marketing is love, if you approach it the right way

Today I want to address the topic of marketing. In my experience, the best, most effective marketing is a gift that you give to your prospects and future clients. A gift of love, of understanding, of “I see you.” It is a gift of encouragement and kindness.  I know...

Fall in love with marketing by doing this

I have yet to work with an entrepreneur who really enjoys marketing when they first start their business…in fact most of them have a lot of resistance to it. So today, I would like for you to start falling in love with marketing.  You see, once you embrace a...