George Floyd protests: US Democrats propose legislation to reform police

We added the product’s category name to the title of product pages on an ecommerce site. Check out the result of this SEO split test.

Pinky Cole surprised more than 800 graduates of her alma mater with a kickstart to launch their own businesses.

When I dropped out of Harvard Business School to start LearnVest, I was just 25 years old. In my short post-college years, I had gained experience at a startup and as a trader on Wall Street. I had no idea what the highs and lows of entrepreneurship would bring over the ensuing decade, but I knew in my gut I was ready to become a founder. On my podcast, The Founders Project, I've had the opportunity to talk to some of the brightest founders across the country, and hear firsthand why they took "the leap." It's not just about having an "aha moment" for your business -- it's also about experiencing a personal "aha moment" that tells you, "Yes, this is the right time for you to go for it." If you're not sure about that "gut feeling" here are a few signals that you're ready to become a founder: 1. You are obsessed with a problem and spend all your time thinking about it. At LearnVest, I was obsessed with making financial planning accessible to all. The problem consumed me, and we built a powerful technology platform that helped millions across the country make better financial decisions. My passion was shared across my leadership team, but was especially strong in Stephany Kirkpatrick, who was also a Certified Financial Planner. We spent countless hours talking about the concept of automated wallets and the future of money. Last fall, over one of those coffee chats, I could see that she was ready to channel this deep-seated obsession into something new. Fast-forward a few weeks, and my VC firm--Inspired Capital --wrote her an "inspiration check" to start Orum -- a platform working to make an on-demand money-movement platform.  After years of being an executive in the space, I knew Stephany had not only the acumen to be a founder, but an obsession with financial technology that would ensure her success. What's the topic you can't stop thinking about? You will pour your whole self into being a founder, so it's critical that you're going into something you would eat, sleep, and breathe no matter what. 2. You have identified a way to do it better.  When you're working in an area you're obsessed with, chances are you'll spot major opportunities for improvement.  That's why Julie Bornstein launched The Yes. From a career spent improving retail giants like Sephora, Nordstrom, and Stitch Fix--she realized there was a better way to utilize data and solve the inefficiencies of inventory purchasing. The same holds true for Blake Hall of ID.me. A former army ranger, Blake set out to create a community for military members online. He quickly realized identity verification needed innovation. He's found a wide range of use cases and his military experience has given him major traction with government agencies. 3. You've built a network to support and push you. You will need a tremendous support system when you cross the threshold into being a founder. Who always asks you the tough questions? Who do you want to call when you have a hard decision to make? My friend and partner at Inspired Capital, Lucy Deland, is the type of friend that's brutally honest with me. She also knows what its like to start a business. Having that kind of support system in a friend is a bonus, but that doesn't mean your friends should be your only connection to industry expertise. If you're new to a field, identify the people you'd most like to talk to. Look for any shared connections on LinkedIn to ask for warm intros, but if you don't have any, don't be afraid to send a cold email--that's how I ended up meeting and hiring Stephany Kirkpatrick. Rahul Vohra, founder of cult-favorite email platform Superhuman, has honed this skill as a second-time founder. When he wanted to figure out how to scale, he connected with Sean Ellis, who coined the term "growth hacking." And when he was ready to nail positioning, he got in touch with Arielle Jackson, who wrote the article "Positioning Your Startup is Vital." I always say, if you knew what it took to be a founder, you'd never start. It is full of challenging days and sleepless nights. But the value found in creating something from the ground up--and the satisfaction of each hard-fought win--is unmatched. The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.

According to data from the US market measurement company, Nielsen, users prefer the acquisition of brands that focus on health care. Entrepreneur's New Year’s Guide Let the business resources in our guide inspire you and help you achieve your goals in 2021. January 8, 2021 2 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. This story originally appeared on Alto Nivel The interest of Mexicans to eat better and acquire habits that benefit their health is growing, as the data recorded by the Nielsen consulting firm reveal this. The company announced the annual variation in sales by segment from October to December 2020 , which shows the growth of 53 percent in the consumption of organic products, 30 percent in the purchase of products low in sugar, sodium and fats and 17 percent in the sale of natural products. Image: Nielsen Connect Mexico There is a modification in the habits of users , after the new labeling came into effect a few months ago, now people in Mexico buy a greater amount of natural products, according to the information indicated in said study. "The brands that communicate health care in a very assertive way are standing out, everything that is probiotics, added with vitamins, everything that declares on the packaging to be natural is growing, everything organic is growing like never before", he mentioned Yanira Reyes, leader in the analysis of Nielsen Connect México to the El Financiero medium. That said, natural products increased their sales 17 percent annually, and the ingredients identified as trending, which include probiotics, proteins, matcha and chai, rose 16 percent in sales. “They are products that have a 14 percent markup , there is an interesting market niche and that is willing to pay for this type of very clear differentials. The available spending is not that it has grown, we are in a context of crisis, but it is a reconformation of letting go of some products to enter the baskets, ” Reyes told said media. It may interest you: Pfizer vaccine could be effective against new strains of coronavirus, according to this research